WELCOME TO THE WORLD’S 1ST-EVER LIFESTYLE SALSA BRAND |
Consumers are changing, brands are not. When walking into any store in any city, people are not excited about the salsa selections they see on the shelf. From the lack of loyalty to the misses on marketing, salsa brands are “stale.” And while the industry is continuing to grow, it’s also slow to diversify their approach and is ripe for someone to “dip” in!
Not one salsa brand in recent history has revolutionized one of the largest consumer product markets in the world. There’s never been a “Red Bull” or “Sabra” of salsa, from creating an entire category (energy drinks) to changing the design of containers (hummus), these two companies have completely changed the way consumers drink and eat billion dollar brands.
From Farmer Markets to Fashionistas, AOM’s to Artists and Chain Stores to City Streets, we are building a lifestyle brand from the bottom up. And we see a massive opportunity to stand for something bigger than just the product itself.
We’re stoked for the challenge to change the game and would love to have you join us on our ride to the top!
live in the present. capture moments. create memories.
DATG | dreams aren’t this good | #datg